COOKIE POLICY
Last updated May 11, 2025
This Cookie Policy
explains how Luo Consulting ("Company,"
"we," "us," and "our") uses cookies and similar
technologies to recognize you when you visit our website at
https://luo-consulting.de
("Website"). It explains what these technologies are
and why we use them, as well as your rights to control our use of them.
In some cases we
may use cookies to collect personal information, or that becomes personal information if we combine
it with other information.
What are cookies?
Cookies are small
data files that are placed on your computer or mobile device when you visit a website. Cookies are
widely used by website owners in order to make their websites work, or to work more efficiently, as
well as to provide reporting information.
Cookies set by the
website owner (in this case, Luo Consulting) are called "first-party
cookies." Cookies set by parties other than the website owner are called "third-party cookies."
Third-party cookies enable third-party features or functionality to be provided on or through the
website (e.g., advertising, interactive content, and analytics). The parties that set these
third-party cookies can recognize your computer both when it visits the website in question and also
when it visits certain other websites.
Why do we use cookies?
We use first- and third-party
cookies for several reasons. Some cookies are required for technical reasons in order for our
Website to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other
cookies also enable us to track and target the interests of our users to enhance the experience on
our Online Properties. Third parties serve cookies through our
Website for advertising, analytics, and other purposes.
This is described in more detail below.
How can I control cookies?
You have the right
to decide whether to accept or reject cookies. You can exercise your cookie rights by setting your
preferences in the Cookie Consent Manager. The Cookie Consent Manager allows you to select which
categories of cookies you accept or reject. Essential cookies cannot be rejected as they are
strictly necessary to provide you with services.
The Cookie Consent
Manager can be found in the notification banner and on our Website. If you choose to reject cookies,
you may still use our Website though your access to some functionality and areas of our Website may
be restricted. You may also set or amend your web browser controls to accept or refuse
cookies.
The specific types
of first- and third-party cookies served through our Website and the purposes they perform are
described in the table below (please note that the specific cookies served may vary depending on the specific Online Properties
you visit):
Essential website cookies:
These cookies are
strictly necessary to provide you with services available through our Website and to use some of its
features, such as access to secure areas.
| Name:
|
TERMLY_API_CACHE |
|
Purpose: |
Used to store visitor’s consent
result in order to improve performance of the consent banner. |
|
Provider: |
luo-consulting.de |
|
Service: |
Termly View Service Privacy
Policy |
| Type:
|
html_local_storage |
| Expires
in: |
1 year |
| Name:
|
csrf_token |
|
Purpose: |
Protects against hacking and
malicious actors. |
|
Provider: |
luo-consulting.de |
| Type:
|
http_cookie |
| Expires
in: |
29 days |
| Name:
|
NEXT_LOCALE |
|
Purpose: |
User locale selection |
|
Provider: |
luo-consulting.de |
| Type:
|
http_cookie |
| Expires
in: |
__________ |
Performance and functionality cookies:
These cookies are used to enhance the performance and functionality of our
Website but are non-essential to their use. However, without these cookies, certain functionality (like
videos) may become unavailable.
|
Name: |
__Secure-ROLLOUT_TOKEN
|
|
Purpose: |
is used by YouTube to
manage the phased rollout of new features and updates |
|
Provider: |
.youtube.com |
|
Service: |
Youtube View Service Privacy
Policy |
|
Type: |
server_cookie |
|
Expires in: |
5 months 27 days
|
|
Name: |
VISITOR_PRIVACY_METADATA
|
|
Purpose: |
to store the user's
cookie consent state for the current domain |
|
Provider: |
.youtube.com |
|
Service: |
Youtube View Service Privacy
Policy |
|
Type: |
server_cookie |
|
Expires in: |
5 months 27 days
|
Analytics and customization cookies:
These cookies
collect information that is used either in aggregate form to help us understand how our Website
is being used or how effective our marketing campaigns are, or to help us customize our Website
for you.
|
Name: |
_ga_# |
|
Purpose: |
Used to distinguish
individual users by means of designation of a randomly generated number as
client identifier, which allows calculation of visits and sessions
|
|
Provider: |
.luo-consulting.de
|
|
Service: |
Google Analytics View Service Privacy
Policy |
|
Type: |
http_cookie |
|
Expires in: |
1 year 1 month 4 days
|
|
Name: |
_ga |
|
Purpose: |
Records a particular ID used
to come up with data about website usage by the user |
|
Provider: |
.luo-consulting.de
|
|
Service: |
Google Analytics View Service Privacy
Policy |
|
Type: |
http_cookie |
|
Expires in: |
1 year 1 month 4 days
|
|
Name: |
NID |
|
Purpose: |
Set by Google to set a unique
user ID to remember user preferences. Persistent cookie that stays for 182
days |
|
Provider: |
.google.com |
|
Service: |
Google View Service Privacy
Policy |
|
Type: |
server_cookie |
|
Expires in: |
6 months |
Advertising cookies:
These cookies
are used to make advertising messages more relevant to you. They perform functions like
preventing the same ad from continuously reappearing, ensuring that ads are properly displayed
for advertisers, and in some cases selecting advertisements that are based on your
interests.
|
Name: |
VISITOR_INFO1_LIVE
|
|
Purpose: |
YouTube is a Google-owned
platform for hosting and sharing videos. YouTube collects user data through
videos embedded in websites, which is aggregated with profile data from
other Google services in order to display targeted advertising to web
visitors across a broad range of their own and other websites. Used by
Google in combination with SID to verify Google user account and most recent
login time. |
|
Provider: |
.youtube.com |
|
Service: |
YouTube View Service Privacy
Policy |
|
Type: |
server_cookie |
|
Expires in: |
5 months 27 days |
|
Name: |
YSC |
|
Purpose: |
YouTube is a Google-owned
platform for hosting and sharing videos. YouTube collects user data through
videos embedded in websites, which is aggregated with profile data from
other Google services in order to display targeted advertising to web
visitors across a broad range of their own and other websites. Used by
Google in combination with SID to verify Google user account and most recent
login time. |
|
Provider: |
.youtube.com |
|
Service: |
YouTube View Service Privacy
Policy |
|
Type: |
server_cookie |
|
Expires in: |
session |
How can I control cookies on my browser?
As the means by which you can refuse cookies
through your web browser controls vary from browser to browser, you should visit your browser's help
menu for more information. The following is information about how to manage cookies on the most popular
browsers:
In addition, most advertising networks offer
you a way to opt out of targeted advertising. If you would like to find out more information, please
visit:
What about other tracking technologies, like web beacons?
Cookies are
not the only way to recognize or track visitors to a website. We may use other, similar
technologies from time to time, like web beacons (sometimes called "tracking pixels" or
"clear gifs"). These are tiny graphics files that contain a unique identifier that enables
us to recognize when someone has visited our Website or
opened an email including them. This allows
us, for example, to monitor the traffic patterns of users from one page within a
website to another, to deliver or communicate with cookies, to understand whether
you have come to the website from an online advertisement displayed on a third-party
website, to improve site performance, and to measure the success of email marketing
campaigns. In many instances, these technologies are reliant on cookies to function
properly, and so declining cookies will impair their functioning.
Do you use Flash cookies or Local Shared Objects?
Websites may also use so-called "Flash Cookies" (also known as Local
Shared Objects or "LSOs") to, among other things, collect and store information about your use of
our services, fraud prevention, and for other site operations.
If you do not want Flash Cookies stored on your computer, you can
adjust the settings of your Flash player to block Flash Cookies storage using the tools contained in
the Website Storage
Settings Panel. You
can also control Flash Cookies by going to the Global Storage Settings
Panel and following the
instructions (which may include instructions that explain, for example, how to delete existing
Flash Cookies (referred to "information" on the Macromedia site), how to prevent Flash LSOs from
being placed on your computer without your being asked, and (for Flash Player 8 and later) how
to block Flash Cookies that are not being delivered by the operator of the page you are on at
the time).
Please note
that setting the Flash Player to restrict or limit acceptance of Flash Cookies may reduce or
impede the functionality of some Flash applications, including, potentially, Flash applications
used in connection with our services or online content.
Do you serve targeted advertising?
Third parties may serve cookies on your computer or mobile device to
serve advertising through our Website. These companies may use information about your visits to this
and other websites in order to provide relevant advertisements about goods and services that you may
be interested in. They may also employ technology that is used to measure the effectiveness of
advertisements. They can accomplish this by using cookies or web beacons to collect information
about your visits to this and other sites in order to provide relevant advertisements about goods
and services of potential interest to you. The information collected through this process does not
enable us or them to identify your name, contact details, or other details that directly identify
you unless you choose to provide these.
How often will you update this Cookie Policy?
We may
update this Cookie Policy from time to time in order to reflect, for
example, changes to the cookies we use or for other operational, legal, or regulatory
reasons. Please therefore revisit this Cookie Policy regularly to stay informed about our
use of cookies and related technologies.
The date at
the top of this Cookie Policy indicates when it was last
updated.
Where can I get further information?
If you have
any questions about our use of cookies or other technologies, please email us at [email protected]
or by post to:
Luo Consulting
Pommersche Str. 12
Berlin,
Berlin
10707
Germany
Phone: (+49)15679626323